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Customer cases

This is how the AI employee works in practice.

No promises — results at real Dutch organisations, with the numbers to back them up.

Featured case — Sport & events

Dutch Triathlon Series: from an overflowing inbox to instant answers.

Problem

Multiple editions per season, thousands of participants. In the two weeks before each race: hundreds of questions via Facebook, Instagram and email about start times, wetsuit rules, parking and race numbers. The period right before a race is entirely devoted to building up the event. That leaves less room to answer online questions accurately.

Solution

An AI employee, trained on the DTS event guides, regulations and start schedules. Live on the website and via Facebook and Instagram. Exceptions and complaints are automatically passed on to the organisation. Updating for a new edition takes less than an hour.

Result

Participants now get an instant answer, even in the evenings and at weekends. The organisation keeps its hands free for the event itself — precisely on the busiest days.

70–80%
less manual message handling in the run-up weeks
1 working day
recovered per event edition for the organisation
2 weeks
from kick-off to live on all channels
< 1 hour
to update the knowledge for a new edition
Measured in June 2026

The month of the DTS Grand Prix at the Zandvoort circuit — the busiest month of the season so far.

  • 259 conversations in a single month, more than double the month before
  • 34 conversations on the busiest day, the day before the race
  • A third of all questions came in during the week around the event — exactly when the organisation is busiest
Lars Vreugdenhil

"Fast results and personal contact. Exactly what we were looking for to reach our goals."

Lars Vreugdenhil — Dutch Triathlon Series
Read the full story behind this case (in Dutch) →
Customer case — Leisure & entertainment

Coronel Kartracing: every enquiry followed up, every guest answered.

Problem

The indoor fun venue of race drivers Tim and Tom Coronel in Huizen: karting, climbing, laser gaming, bowling, mini golf, VR and escape rooms under one roof, open seven days a week until late. Questions about bookings, kids' parties and corporate outings come in all day — while the team is on the floor. Enquiries for group outings ended up waiting too long.

Solution

AI agents that do two things: answer guests instantly — opening hours, age limits, packages, prices for all activities — and automatically follow up enquiries for parties and corporate outings: qualifying, asking for missing details and handing them over warm to the team.

Result

Guests get an instant answer, including evenings and weekends — exactly when outings and parties get planned. The team is no longer pulled off the floor for routine questions, and every group enquiry gets followed up.

24/7
available for questions — also outside opening hours
8 activities
one AI employee that knows the full offering
2 AI agents
one for guest questions, one for lead follow-up
0
enquiries for outings and parties left waiting
Customer case — Real estate media

Proland: every agent's question answered, from photo shoot to energy label.

Problem

Proland delivers property photography, video, 360° imagery, floor plans and energy labels for real estate agents, developers and housing corporations — with 24-hour delivery. That pace brings a stream of questions about services, scheduling, availability and delivery. They came in by phone and email while the team was on location or busy editing.

Solution

An AI employee on proland.nl, trained on the full service portfolio and internal knowledge documents. It answers questions about photography, floor plans, energy labels, scheduling and delivery, and points clients to the online dashboard for bookings. Exceptions are passed on to the team.

Result

Agents get an instant answer — including in the evening, when the property needs to be on Funda the next day. The team gets fewer calls about routine questions and can focus on shoots and delivering within the promised 24 hours.

24/7
available for questions — also outside office hours
50+
knowledge sources: the full website plus internal documents
7 services
from photography to energy label in one knowledge base
Instant
answers about scheduling and delivery

They too have questions and leads handled automatically.

"More bookings and happy customers. The AI automation has genuinely paid off for us."

Pepijn Zijsling
Pepijn Zijsling Villa4you.nl — holiday rentals

"The AI agent works 24/7. Leads are automatically qualified and added to our CRM. Game changer."

Joep Zoontjes
Joep Zoontjes Zappelbox.nl — rentals

"Finally time to focus on what really matters. The automation saves us hours of work every week."

Ilona Jacobshek
Ilona Jacobshek Talent@Work — recruitment

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